The Game
This was the Augmented Reality street promotion in Switzerland.
The AR game was developed for the presentation of a new Axe's product.
It was active for 2 days (20 hours) in one of the famous stores in Zurich ("Manor") and was played by about 2000 people! There was always a big line of people wanting to play this game in downtown Zurich.
It was a huge success!
The Game
This was the Augmented Reality street promotion in Switzerland.
The AR game was developed for the presentation of a new Axe's product.
It was active for 2 days (20 hours) in one of the famous stores in Zurich ("Manor") and was played by about 2000 people! There was always a big line of people wanting to play this game in downtown Zurich.
It was a huge success!
GALLERY
